💍 VIVAH KAWACH – The National Marriage Harmony & Family Support Mission
🌐 www.ipvsurakshaakawach.com 📞 9654379155
“To protect and strengthen the institution of marriage and family in India through awareness, counseling, education, and emotional support — building harmony, equality, and happiness in every relationship.”
Vision:
An India where marriage is not a burden but a bond of respect, balance, and lifelong understanding.
Tagline:
💞 “Healthy Relations, Happy Families – Vivah Kawach for Every Indian.”
Marriage in India has traditionally been a strong social pillar, but in the past decade, issues like financial pressure, ego conflicts, lack of counselling, and changing lifestyles have weakened this structure.
Key Data (2015–2025):
The divorce rate in India increased by over 45% in urban areas.
1 in 5 married couples face emotional or financial stress.
Domestic violence and dowry disputes continue to affect women’s security.
Lack of pre-marital counselling and awareness leads to failed relationships.
Mental health issues and loneliness among couples have increased sharply post-pandemic.
Vivah Kawach aims to promote relationship harmony, family counselling, and pre-marital education — securing both emotional and social well-being.
Provide relationship and family counselling for couples in distress.
Conduct pre-marital education and compatibility programs.
Reduce domestic violence and marital abuse cases through awareness and legal support.
Strengthen family values, emotional communication, and gender equality.
Establish “Vivah Centres” for guidance, counselling, and reform.
| Identified Problem | Practical Solution |
|---|---|
| Rising divorces & conflicts | Pre- & post-marital counselling centres |
| Lack of communication | Emotional bonding workshops & couple therapy |
| Financial stress | Family budgeting & joint decision-making training |
| Domestic violence & dowry issues | Legal & psychological support cells |
| Lack of compatibility | Pre-marital counselling & assessment programs |
| Declining marriage rate | Awareness & social reform campaigns |
| Lack of guidance for youth | Family values sessions in schools & colleges |
| Emotional isolation | Community family wellness programs |
Establish counselling and support centres in each district.
Offer therapy, mediation, and family legal assistance.
Staffed by psychologists, counsellors, and legal advisors.
“Sukhi Vivah Training” for couples before marriage.
Cover topics like communication, respect, gender equality, and financial planning.
Certification as part of social awareness campaigns.
Legal advice for marital disputes, dowry cases, or abuse victims.
Emergency helpline and women protection volunteers.
Collaboration with police and women’s welfare departments.
Guidance on budgeting, joint saving, and family business opportunities.
Link couples with Rozgar Kawach and Mudra Kawach for financial support.
Marriage-focused mental health helpline.
Couple therapy, stress management, and meditation programs.
“Khushiyon Ka Parivar” campaign for family happiness.
Financial aid for poor families to conduct simple and respectful marriages.
Awareness against dowry and luxury weddings.
“Simple Marriage, Strong Bond” movement.
Confidential counselling booking system.
Educational videos and relationship resources.
AI-based compatibility and guidance tools.
“Sukhi Parivar Abhiyan” across schools, NGOs, and workplaces.
Family value workshops and annual “Happy Marriage Week.”
| Phase | Duration | Key Activities | Expected Outcome |
|---|---|---|---|
| Phase 1 – Pilot (0–6 Months) | 10 districts | 10 Vivah Centres, 500 couples trained | 20,000 people benefited |
| Phase 2 – Expansion (6–18 Months) | 200 districts | 200 centres, 5 lakh couples reached | Reduced family conflict by 25% |
| Phase 3 – Nationwide Rollout (18–36 Months) | 700+ districts | 700 centres + national helpline | 1 crore citizens reached |
| Phase 4 – Sustainability (Ongoing) | Annual review | Ongoing family counselling & awareness network |
| Component | Estimated Cost (₹ Crore) |
|---|---|
| Vivah Kawach Centres | 70.00 |
| Pre-Marital & Family Programs | 25.00 |
| Legal & Counselling Cells | 20.00 |
| Mental Health & Awareness | 20.00 |
| Financial Stability Workshops | 15.00 |
| Digital Platform & App | 10.00 |
| Management & Evaluation | 10.00 |
| Total Estimated Budget (3 Years) | ₹170.00 Crore |
| Source | Description | Contribution (₹ Cr) |
|---|---|---|
| CSR Partnerships | Family welfare, mental health & gender equality CSR | 90 |
| Government Collaboration | Ministry of Women & Child Development, Health | 50 |
| Public Donations (80G) | Citizens and institutions | 10 |
| Private Sector Partnerships | Counselling & training tie-ups | 10 |
| Self Revenue | Workshops & certification fees | 10 |
| Total Funding Target | — | ₹170 Cr |
| Impact Area | Measurable Outcome |
|---|---|
| Couples Trained | 5 lakh+ |
| Families Counseled | 10 lakh+ |
| Divorce Rate Reduction | 30% in pilot areas |
| Domestic Abuse Cases Handled | 50,000+ |
| Legal Support Beneficiaries | 2 lakh+ |
| Women Empowered | 10 lakh+ |
| Youth Trained on Family Values | 1 crore+ |
| Mental Health Improvement | +40% relationship stability index |
National Vivah Kawach Board (IPV HQ): Policy, CSR collaboration, oversight.
State Coordination Cells: Partnership with Family & Social Departments.
District Vivah Centres: Local counselling and awareness execution.
Digital Dashboard: Track cases, measure impact, ensure transparency.
| Risk | Mitigation |
|---|---|
| Social hesitation in seeking help | Confidential, stigma-free counselling approach |
| Funding delays | CSR and public donation hybrid model |
| Lack of trained counsellors | Partnership with psychology institutions |
| Legal complications | In-house legal experts & NGO partners |
| Cultural resistance | Community engagement with local leaders |
Actions:
10 Vivah Kawach Centres launched.
1,000 couples received counselling.
50 pre-marital sessions conducted.
5,000 women participated in the “Sukhi Vivah” campaign.
Pilot Cost: ₹4 Crore (6 months).
Outcome: 35% conflict resolution success; improved mental and family well-being.
“Strong relationships build strong nations — protect your bond with love, respect, and understanding.”
Join Vivah Kawach, India’s national mission for happy marriages and healthy families.
| Target Area | 10-Year Goal |
|---|---|
| Divorce Reduction | 60% nationwide |
| Domestic Violence | 80% reduction |
| Family Harmony Centres | 2,000+ |
| Youth Awareness Reach | 5 crore+ |
| Mental Health Access | 100% urban & 70% rural |
| Women Empowerment | Equal rights awareness |
| National Happiness Index | India in Top 20 globally |
Vivah Kawach is India’s shield of family harmony and emotional balance — protecting relationships, strengthening homes, and spreading happiness.
Operated under IPV Surakshaa Kawach Charitable Trust (Reg. No. 2025/22/IV/1638), it ensures that every couple receives guidance, care, and respect to live in peace and unity.
💞 “Sukh, Samman, Samajik Suraksha – Vivah Kawach, the Family Shield of Bharat.”
